You may confuse this with SEO which focuses on getting the best possible search engine ranking for the same page but when it comes to conversion you are trying to impress humans.
You may confuse this with SEO which focuses on getting the best possible search engine ranking for the same page but when it comes to conversion you are trying to impress humans.
The art is to keep both of these terms in mind but optimise for driving the type of people who are most likely to convert.
For more on conversion optimisation click here:
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